GTOG Chief Technology Officer and co-founder Eloquence doesn't speak often, but when he does, it's worth listening to. With fiery passion, he sent this email last night.
Does no one in Target's marketing department do any research or does Target's marketing department have zero hockey fans?
Yup, it's true -- they're using our song:
I'm sticking with the original -- handsome men crossing streets and little boys flying kites -- over a multi-generational bocce ball game. Not even close in my opinion.
If Target's next ad has women in singlets flying around on jet-packs, then we'll have to investigate more closely.
Eloquently put, Eloquence.